Personal project — concept
Orient Collection
A sales concept for a limited Orient watch collection, built as practice on sites whose en…
For luxury brands
A website as considered as the product it sells
How a project runs
01
Understanding
Understanding the brand strategy and commercial goals, so the route we take is built for this project and no other.
02
Concept design
Concept design and structural architecture, worked out precisely and kept minimal.
03
Development and AI
Development, with AI brought in where it makes the build faster and the result sharper.
04
Refinement
Final polish and detail work — the pass where the difference between good and finished actually gets made.
05
Launch
The result, and launch. A site that goes past the standard, with the fluidity and restraint that make a brand read as credible.
What I do
0%
UI and UX design
0%
Front-end development
0%
Back-end development
0%
Brand identity
0%
Interaction and motion
0%
Working with AI tools